A trademark is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. There are just a few answer why you need to protect your brand:

Notice

Trademark registration of one’s mark gives everyone constructive notice of one’s ownership. In my view, this is probably of, if not the most compelling reason for registering your mark. With notice, a alternative party doing a explore an identical or similar mark as yours will identify that you already own the mark, but is therefore put on notice that its use of similar or similar mark to yours may result in trademark infringement. 3rd party is placed on notice to look for a new and different mark. With such notice, registering your mark prevents any conflict in foreseeable future.

Social Media

Social media is an imperative resource for a lot of businesses. Customers search for brand names on every tinnitus is created social media sites including Facebook, Twitter, and Pinterest. Each social websites venue has policies in to repel improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on social media for financial gain, for example, isn’t uncommon. Such improper practices can result in the venue suspending the wrongdoer’s social sites account. Comprehend the venue’s policies for more. However, I identified that a person complain the social media site of those wrongdoing and claim that another is certainly your brand without permission, the social media administrator responds with a request of proof of ownership belonging to the subject logo. A trademark registration gives compelling evidence brand wardrobe.

Brand Loyalty

Registering your mark shows a persistence to your brand name and shows clients that responsibility. The goodwill that can be developed through such commitment is invaluable to a business.

Cybersquatting

Cybersquatters register domain names that are exactly the same or similar to other parties’ trademarks or known brands with the only purpose of promoting them (to the rightful owner) a high level. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner to sue and collect damages from individuals who register a website name will be identical or similar to ones trademark.

Trademark Renewals

trademark renewal fees in India Online registration can are as long as you continue making use of the mark in commerce. The numbers of some companies that have registered trademarks that are over hundred years old.

Trademark registration may not necessarily for it doesn’t matter. However, there are many compelling causes of protecting your brand just you protect any other business asset. A trademark is your business’ brand, its identifier. Protect it with trademark registration.